4 Ways to Optimize a Virtual Sales Team in the Life Sciences Industry

Health and life sciences (HLS) sales teams, like many others, are constantly facing new challenges in a transformative business climate. Today, sales representatives are dealing with an ever-evolving portfolio of products, solutions, and services, all while facing a significant shift from traditional in-person sales to primarily virtual processes. Those changes will undoubtedly impact the industry…

Why Pharma Must Prioritize Patient Engagement to Thrive in the Next Decade

Will recent events accelerate value-based care and patient centricity in the life sciences industry? Though patient-centered care has been a focus across the health sector for the better part of a decade, it’s been relatively slow to transpire. Recent events, however, triggered rapid mass acceptance of telehealth and other technologies that enable connected care and…